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WARC Presents 10 Frameworks Every Marketer Should Know About

Talent: Dan White - N/A

Category: Associate Partner - WARC

The video highlights ten frameworks every marketer should know about, taken from The Smart Marketing Book by Dan White. It includes classics such as The Ansoff Growth Matrix as well as contemporary models related to distinctive brand assets, the roles of different communications channels and how to make informed media choices. The video explains how each framework works, offering useful knowledge to new or seasoned marketers while animation brings the frameworks to life.

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