The year-on-year success of each NDS, premiered at Cannes Lions every year is always inspiring and this year it will be hosted on Cannes Lions Live: the Cannes digital programme. Saatchi & Saatchi worldwide sent out a global call for entries earlier in the year and the reel was created through the Saatchi & Saatchi global network and Granville Gulliman and Co.

The showcase provides insight to the effects of an extraordinary year that has accelerated the pace of creativity, film making and emergence of new directors. The work is reflective of many social issues of the last year including Pandemic, Isolation, Diversity and inclusion.